Want to wow your audience with your images with just a few simple editing tips? Check out how some subtle tweaks to your images can give them that eye-catching edge!
In this blog we look at some of the steps you can take to make sure your social media and website graphics look as striking as possible.
The first thing you have to bear in mind before all else, is that photography is extremely subjective. In the words of Mr Grinch, ‘One man’s toxic sludge is another man’s potpourri’. Where you may love something, someone else could disagree and vice versa.
We would recommend trusting your gut here, by posting images you love. This way, like minded people are also likely to love them and more often than not, these are the same people you are hoping to attract to your business... so, win win!
You may be thinking: ‘Well I may not need to hire a photographer but surely I need to spend money on the same quality of equipment?’
Surprisingly no, technology has advanced so much that even our smartphones are more than capable of producing beautiful images.
And we’re going to demonstrate how…
1. Clean your lens.
First things first, we would recommend giving your lens a gentle wipe. It’s amazing how messy our phone’s lens can get from day to day and there’s nothing worse than taking pictures, to later notice that they are cloudy.
2. Be background conscious.
Often when we are taking pictures of something, it is easy to place all your attention on the focus point and forget about the surroundings. But when we want a fantastic picture of our product and there’s a distracting person in the background, it takes away attention from the main focus in the image. Your viewer will stray.
3. Use the rule of thirds.
This rule helps you gain variety with your images, by changing up where your focal point is. It also allows you to take some control over the viewer by creating visual flow. (Please refer to the image below) By placing your product, object or general focal point either horizontally or vertically within the 3x3 grid or where the grid lines intercept, this will achieve an aesthetically pleasing composition and means you have freedom to create images where the focal point is not always simply central.