16/10/2020 - Active Surrey Website Launch | Website Blog | Purple Creative Studio
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Active Surrey Website Launch

One of the things that our team enjoy the most in a project is having the opportunity to problem solve for our clients and find ways to make the management of their website easier and more enjoyable. It’s so important to us that after we launch a website that through training our clients feel empowered to maintain their content. A project that is a great example of this is our recent launch for Active Surrey, an Active Partnership with a mission to improve the health and wellbeing of Surrey residents through accessible activity programmes.

Active Surrey is a not for profit organisation hosted by Surrey County Council and as they receive public funding they needed to ensure their new website met the accessibility guidelines for public sector organisations. One of the challenges this presented was that the corporate branding, whilst bright and vibrant and an excellent reflection of Active Surrey, had limited colour contrast options and may have meant compromising on design features. Between the talented development team and considered design, we came up with a solution that meant users could choose to put the website in ‘high contrast mode’ – this automagically changed the colours from the groups branding to high contrast alternatives and ensured we met accessibility standards with a design that is still visually striking.

This project also had a tight timescale for development and to meet the deadline it was essential that the Active Surrey marketing team were able to receive training ahead of launch so they could polish content before the site went live. We arranged a number of training sessions using Zoom and screensharing and within two sessions the team was competently updating the website. One of the Active Surrey team even commented that the project had reignited their interest in coding, something we took as a great compliment!

The new website for Active Surrey is one we are incredibly proud of. The design is intuitive, promotes movement and is accessible and the site was launched ahead of the deadline! Features such as insights, and an easy way for the marketing team to highlight upcoming activity programmes, means it’s easy for Surrey residents to access the wide range of services the organisation helps coordinate. Not content with only helping Surrey residents, Active Surrey have also created a resource for keeping active during Covid -19 with advice on staying active indoors and exercising safely outdoors.

Head on over and check out the new website for Active Surrey and if you have a project in mind, we would love to chat!


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