Digital Marketing
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Digital Marketing

We offer a wide range of digital marketing services to help grow your business online. At Purple, we work closely with all our clients to ensure our services help them reach their marketing goals.

Digital marketing covers a whole host of activities, from social media and blogging to email and PR. We pride ourselves on being a full-service digital agency offering a range of digital marketing services, which means you can count on us for all things social media, email, and creative. 

We have experience working with businesses of all sizes across a variety of sectors, from new businesses looking to kick start their digital marketing and growing brand awareness, to established businesses aiming to maintain their online presence and increase conversions.

Whether you’re looking to grow your online presence, generate new leads, promote new services or products, or maintain an online relationship with your customers, we can tailor our services to suit your needs. Our approach means that our clients will benefit from a digital marketing strategy that’s completely customised to their business and goals.

Social Media Management

Social media is key to any marketing strategy! It is the perfect tool to showcase your business, increase brand awareness and deliver excellent customer service. And, with a range of different platforms, we’re certain there’ll be at least one you can utilise to interact with your customers. 

What we can help with

  • Creation and branding of social media profiles
  • Account monitoring and interacting with followers
  • Content creation 
  • Scheduling content
  • Page management
  • Strategies and campaign planning
  • Analytics

Email Marketing for Businesses

Email marketing is a simple but effective way to stay connected with your customers. For lots of businesses, it offers the highest Return on Investment of all online marketing activities!

Email marketing campaigns are a great way to share your news, promote new services and shine a spotlight on your successes in an interesting and engaging way, with these messages being delivered directly to your customers’ inboxes. 

What we can help with

  • Copywriting 
  • Template design
  • Segmentation of audience
  • Analytics
  • Creation of regular mailouts

Content Creation

It’s not necessarily the ideas or planning behind a campaign that clients struggle with, instead it’s the execution and bringing it to life that is the hardest part. Our team is on hand to turn your ideas into reality - whether that be a blog post, copy for a newsletter, or an eye-catching graphic for a social media ad. 

When creating content, our team considers the context of each project, tailoring the outcome to the purpose, target audience, and placement of the piece.

What we can help with

  • Blogging
  • Social media graphics
  • Brochure and document design
  • Copywriting
  • Print and online ad graphics
  • Photography


Incorporating PR into your marketing strategy is a brilliant way to get your story heard by a wider audience, raise your profile within a community and earn backlinks from authoritative industry websites. PR campaigns allow you to showcase your business in an exciting way, while raising awareness and steering brand perceptions. 

From award wins and events to notable projects and new services, PR coverage can delve deeper into a plethora of topics, giving readers special insight into your business. We will work with your business to pull apart and piece together your story, until we’ve crafted a narrative from an angle that shows your business off at its best! 

Digital Marketing Workshops and Training

When speaking to businesses who are looking for our support in marketing their business the main obstacle they say that is stopping them from doing this themselves is that they lack the knowledge of the various platforms and channels.

To help combat this and give you the reins over your marketing, we offer two types of solutions; digital marketing workshops and one-to-one training sessions.


Our 2-day digital marketing workshops offer businesses the chance to learn a combination of skills, covering topics from social media and email marketing workshops, to blogging and reputation management. Our workshops are perfect for businesses that are looking to learn all the skills necessary to help their business succeed online.


Our one-to-one training sessions allow for more tailored and in depth sessions. If there’s an area of marketing that you would like to know more about or develop your skills in, our team is on hand to help! These can be delivered as 1:1s or to small groups within a business, centred around your abilities and business needs to give you the relevant tools and skills to help meet your goals.

The Process

Following an initial chat with our team, we’ll assign you an account manager to act as a consistent point of contact - they’ll be your dedicated digital marketing whizz! Your account manager will work closely with you to establish your online voice, manage your online reputation and achieve goals set out together; working as a plug-in to your business.

We work with lots of different clients, implementing a number of ongoing, successful, digital marketing campaigns. We have helped our clients to develop their digital marketing presence; improving online engagement, growing brand awareness, and increasing conversions. We understand that digital marketing isn’t a one size fits all service, and so we tailor our services to the needs and requirements of each business incorporating as many or as few aspects as, together, we see fit! 

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